We believe BlueBox will be a market disruptor, a company and platform that will use off-the-shelf wearables as well as mobile health data collection devices to collect and aggregated data, and then provide wellness data to the patient’s care team and medical providers or to the patient/consumer directly. We have witnessed many companies in the consumer space, from Apple to Samsung, beginning to sell wearables devices direct to consumers. We believe that this consumer space has gone from novelty to potential wellness and clinical applications that, when combined, can be used as another tool for providers, patients and even payors. Our primary goal is to improve wellness and clinical communications, that when combined will improve quality and reduce the overall cost of care.
Recently the tech media has been excited by the potential of Apple’s watch becoming a tool for members of Aetna. The issue is: How do you get the dozens of topline wearables and other devices data into the hands of the providers or knowledgeable health conscious consumers where such information, the only reliable place, this data is actionable.
We see a world where not only wearables, but cars, homes and every day interaction with technology can be used as a data point of information by the care team. We are talking of both Food and Drug Administration (FDA) and not FDA approved “wellness” devices.
We seek to build an interface with many devices that will aggregate and present the data to providers, and then that information can be used to help with both chronic and acute conditions, as well as allow a consumer to monitor and track their own wellness according to key metrics for themselves on a day-to-day basis and eventually in comparison to others with whom they share common characteristics e.g., age, gender, sex, weight, height, activity and common medical history. As previously noted the platform MUST be HIPAA-compliant and therefore all data, except the patient/consumers personal information, must be fully de-identified.